British Artisanal Tea Company Hope & Glory appoints Clementine Communications

Clementine Communications are delighted to announce being appointed to handle Hope & Glory tea – launched in 2016, Hope & Glory is a British tea company devoted to boosting Britain’s love affair with tea. Hope & Glory offers premium, specialty tea: hand-picked, loose-leaf, Fairtrade and organic, sourced only from ethical growers who the founders know and trust.

Founded by Nina and Bharat Chudasama, Hope & Glory® is an independent, artisanal tea brand based in the UK. The company’s motto is: “Never take for granted those daily cups of tea – let your tea be the best it can be!”. Our mission statement is “to make a difference. One tea at a time. The teas are organic, handpicked and sustainably and ethically sourced from gardens personally selected by Nina and Bharat, from India, China, Japan, Taiwan, Sri Lanka and many more.

Hope & Glory® is the tea of choice for some of the UK’s finest hotels and restaurants – from the Waldorf to Park Lane Hilton, as well as being served at the Royal Opera House, RHS Wisley and the National Portrait Gallery. It is sold online direct to consumers via www.thehopeandglory.co.uk and through outlets based at their partners’ sites.

Clementine Communications will launch a trade and consumer media campaign, putting Hope & Glory on the map as the UK’s finest tea brand.

Founder of Clementine Communications, Clemence de Crecy says,

“We are thrilled to have such an exciting new client on board, Hope & Glory is a very exciting brand with huge potential to shake up the traditional tea market. We are looking forward to helping educate the media and consumers and how to enjoy the perfect cup of tea!”

Hope & Glory Co-Founder and CEO, Nina Chudasama says,

“We are very excited to be partnering with Clementine Communications to support our brand strategy for Hope & Glory. Their creativity and connections in the luxe lifestyle, drinks and foodservice market are powerfully matched by their enthusiasm and passion for our wonderful range of tea. We also loved the fact that, like us, they are a small dynamic hands-on team driven by a real desire to make a positive difference. We need a team that understands our drive and passion for what we are trying to do and we believe in Clementine we have finally found a like-minded partner.”

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