Neptune Rum unveils new bottle design at Imbibe Live today

The new Neptune Rum bottle, showcased on stand C92 at Imbibe Live

Neptune Rum has firmly established its place within the growing rum category, today announcing its eye-catching new bottle design. Each bespoke bottle is embossed with Neptune, Guardian of the Ocean, with textured glass that mirrors the waves of the ocean. This marks the brand’s commitment to protecting the waters and shores from modern day harm and pollution.

The stunning new bottle, available in 5cl, 35cl, 70cl, 75cl & 100cl, is designed to deliver. With an elongated bottle neck to improve pouring speed, textured glass to enhance grip and a bulbous base for weighted stability – the bottle is as much practical as it is aesthetic, appealing to master mixologists and consumers alike. 

“This new look and feel for the brand really cements us as a serious player in the market and we can’t wait to showcase it at Imbibe.” says Neptune Rum Director of Sales Lloyd White, “the new design falls in line with our brand strategy as we look to encourage bartenders to make Neptune their rum of choice when serving their guests. The design makes for great ease of serve and not only that, it looks great on the back-bar too, standing out from our competitors.”

Neptune Rum is distilled and aged on the Southern coast of Barbados, renowned for its production of truly exceptional rum. Blended from pure sugar cane molasses and aged in bourbon oak casks to enhance the flavour profile – Neptune Rum is perfectly smooth with nuances of banana, apricot, coconut, vanilla and honey. With no added sugars or chemicals, the velvety smoothness of the rum is a result of the top-secret final stage of the proprietary process – the result, a rum that outshines all other premium rums in terms of drinking experience.

Neptune Rum fast established itself as the world’s most awarded rum of 2018, achieving no less than 50 Global awards. Recent wins include Best British Rum Brand in The Golden Rum Barrel Awards and Barbados Rum of The Year. And the brand’s success does not appear to be slowing anytime soon, achieving an impressive gold at the San Francisco World Spirits Competition and a Masters in the 2018 Spirits Business Awards.

Visit Neptune Rum on stand C92 at Imbibe Live from 1st – 3rd July.

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